So, this week I left my full-time job. It’s been 2 days so far and i’m loving it! No commute, get to spend more time with my daughter, it’s great. Highly recommended.
I’ve been working hard on the freelance job I picked up last week. The end is in sight, which is good, then i can focus all my time on my own projects. I did lunch yesterday with an old friend who is the business development manager for a local IT firm, who gave me a list of apps he’d love to pay me to make. Needless to say, i was scribbling notes furiously! And lastly, i got a call from the government department i had applied for a grant to months ago, telling me that it was progressing, and i may find out if i am successful in early august.
My core idea is that i really need to talk face to face with as many small business owners as i can, to get a feel for their problems, and narrow down on the problems that i could help with. But firstly, i need to overcome the obstacle that i don’t actually know any local small business owners! So, to get started with that, I’ve come up with the following marketing ideas to pursue:
Later on, once i’ve got a product which works well for the locals that i hope to meet, i’ll turn to online marketing to ramp up sales, through SEO, adwords, and the like.
Since last week, i discovered Pivotal Tracker which seems to be exactly what i wanted to create as far as a simplified agile project management system. So i’m considering leaning away from that idea now. I’ve now distilled it to the following ideas:
Now, of course, i’m not planning on acting on those ideas until i’ve met with a few small business owners to get an idea what they’d prefer me to work on. But it’s good to toy with ideas in the meantime maybe? If you’ve got any opinions on those ideas please email me and let me know!
I’d love to write about a project by someone on the mailing list once a week. If you’re interested, by all means email me to tell me about it! It’d be great if we could form some kind of community around people starting their own saas/app businesses in that way.
Thanks for reading! And if you want to get in touch, I'd love to hear from you: chris.hulbert at gmail.
(Comp Sci, Hons - UTS)
iOS Developer in Sydney.
I have worked at places such as Google, Cochlear, News Corp, Fox Sports, NineMSN, FetchTV, Woolworths, and Westpac, among others. If you're looking for a good iOS developer, drop me a line!